Guide to sales and marketing for startups

The process of qualifying a lead. is critical because we want to make sure we are using our sales resources to talk to people who can actually become customers. Often, startups will use a mix of inside and outside sales strategies. Because so many startups use an inside sales model primarily, let’s dig into how it works. Involves speaking to people at the lead stage, determining if they meet our criteria to become opportunities, and if so, scheduling time for them to learn about our product in a sales meeting. 

The person who makes this happen is a:. Sales Development Rep. The SDR is an entry-level sales person. The Sales Manager might initially be the founder, then a Senior Account Executive and then perhaps a VP of Sales. This metric helps us predict growth and can guide us on how many new sales reps to hire. 

We need to make sure that the tactics that marketing uses are tightly aligned with the tactics that sales uses. Our sales and marketing goals should be planned together. The sales team relies on marketing to bring in qualified leads and the marketing team relies on sales to engage and close. The leaders of sales and marketing on our team should be meeting regularly, reviewing progress and discussing any challenges. The agreement might dictate that each month, marketing will generate 100 leads, and sales will reach out to them within 24 hours. 

Keywords: [“sale”,”lead”,”product”]

Paytm acquires Bengaluru-based startup Balance Technology

Digital payments major Paytm said it has acquired Bengaluru-based savings management startup, Balance Technology for an undisclosed amount. The acquisition will help One97 Communications, which operates the Paytm brand, in further enhancing its user and merchant interfaces, Paytm said in a statement. While Paytm declined to comment on the deal size, the transaction is expected to be about USD 2 million as per industry sources. We are excited to welcome the Balance Technology team to Paytm. They have created a fantastic product with real user engagement. 

As we constantly look to create customised and intuitive user experiences, the Balance Technology team will be an invaluable part of this journey, Paytm Chief Financial Officer and SVP Madhur Deora said. The six-member team of Balance Technology has joined the SoftBank and Alibaba-backed company’s product and design team. He added that the company will use its capabilities in computational intelligence, design and proprietary algorithms to help Paytm users. According to Balance Technology’s website, the company helps users invest as per goals that they have set, allowing them to earn up to 8.7 per cent in returns without lock-in periods. 

Keywords: [“Paytm”,”Technology”,”Balance”]

Number of African tech startups funded rises 17% in 2016

African tech startups raised funding in excess of US$129 million in 2016, with the number of startups securing funding up by 16.8 per cent compared to the previous year. According to the DISRUPT AFRICA TECH STARTUPS FUNDING REPORT released today, 146 startups from across Africa raised US$129,113,200 in funding over the course of 2016. This displays substantial growth in the number of startups to raise funding as compared to the previous year. Although the overall total amount of funding recorded declined. Nigeria and Kenya remained the three most popular investment destinations on the continent, accounting for 80.3 per cent of funds secured. 

Egypt experienced over 100 per cent growth in fundraising, making it the fourth ranked destination. Of the nine sectors analysed in the report, the fintech sector received the most backing in 2016, with startups in this space raising a combined US$31. New to this edition, the report also makes available data on the startup acquisitions which took place in 2016; as well as the results of surveys relating to preferences and trends within the entrepreneur and investor communities on the continent. 

Keywords: [“startup”,”funds”,”AFRICA”]

Citi invests in fixed income e-trading technology startup

Citi has made a strategic investment in an electronic trading technology startup for fixed income and derivatives markets, The TRADE can reveal. TransFICC, which specialises in low-latency connectivity, has secured funding from Citi and has become the first external company to join the investment bank’s Innovation Lab in London. Citi launched its London-based Innovation Lab in February, supporting the bank’s markets and securities services business globally with a focus on building out new technologies including data science, visualisation and high-performance computing. Focused on resolving issues of market fragmentation, TransFICC launched in 2016 with an application programming interface system for banks and asset managers, which provides financial institutions access to various e-trading venues, while reducing costs and streamlining technology. One of the major barriers to accessing new venues in fixed income, with currently more than 200 venue APIs in the market, is the time and costs of coding, according to TransFICC founder, Steve Toland. 

Keywords: [“Citi”,”market”,”TransFICC”]

Should I Remove It?

During setup, the program creates a startup registration point in Windows in order to automatically start when any user boots the PC. A scheduled task is added to Windows Task Scheduler in order to launch the program at various scheduled times. The software is designed to connect to the Internet and adds a Windows Firewall exception in order to do so without being interfered with. The primary executable is named gpu-z.exe. The setup package generally installs about 25 files and is usually about 1.37 MB. 

Program details. GPU-Z.exe is scheduled as a task named ‘TechPowerUp GPU-Z’. Scheduled Task. GPU-Z.exe is automatically launched at startup through a scheduled task named GPU-Z. Startup File. 

GPU-Z.exe is added as a firewall exception for ‘C:Program FilesGPU-ZGPU-Z.exe’. Or, you can uninstall TechPowerUp GPU-Z from your computer by using the Add/Remove Program feature in the Window’s Control Panel. 32.05% of installs come from the United States. 

Keywords: [“GPU-Z”,”TechPowerUp”,”scheduled”]

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